With the rise of digital marketing, it’s more important than ever to have a strong email list. According to a study by eMarketer, in 2016, 66% of Americans will make a purchase based on email marketing. That’s why it’s so important to build an effective email list as soon as possible. Here are some easy steps to help you get started:
- Establish a clear message and purpose for your email list
Before you can start building your email list, you first need to determine what your message and purpose are. What do you want people to take away from your emails? What are the desired outcomes? Once you know this, create specific content and offers that address those needs
- Use a good email marketing platform
There are a number of good email marketing platforms available, so it’s important to choose one that will allow you to easily manage your list and track the performance of your campaigns. Some popular platforms include MailChimp, Constant Contact, and ActiveCampaign.
- Make your email easily accessible and intuitive to scan
Make sure your emails are easy to read and scan. This means using clear, concise text and formatting, as well as using a layout that’s easy on the eyes.
- Be active and engaging in your email list building process
This means sending regular updates and content that is relevant to your audience. It also means being responsive to feedback – whether it’s positive or negative – so that you can keep your list engaged and growing.
- Create a clear and concise CTA in every email you send
Your email list is a valuable resource, so make sure that your calls to action are clear and concise. This will help you encourage people to take action on the offers you make.
Some popular calls to action include signing up for a free trial, downloading a white paper, or visiting your website.
When it comes to action, there are numerous ways to grow your email list fast, but these five tips are a good place to start.
1. Offer a Freebie in Exchange for Subscribers
Offering a freebie in exchange for subscribers is a great way to get people interested in your email list. This can be anything from a free eBook to an exclusive offer. Make sure that the freebie is something that your audience would want and that it is something that you are able to provide.
2. Use a Pop-Up on Your Website
One way to increase your email list is to use a pop-up on your website. Pop-ups are a great way to get people to visit your website and sign up for your email list. You can create a pop-up that is either free or paid. You can also target your pop-up to specific demographics, such as age, gender, or interests.
When you’re starting out, it can be helpful to think about your audience and target your pop-up accordingly. For example, if you’re targeting a younger audience, you might want to focus on pop-ups that are designed for kids. Alternatively, if your target market is more interested in fashion than tech, you might want to consider targeting pop-ups to women over 35.
Additionally, it can be helpful to think about what interests or demographics are most likely to benefit from your product or service. For example, if you’re selling software that helps small businesses grow their online presence, it might make sense to target pop-ups specifically small business owners. By thinking about these factors and targeting your pop-up appropriately, you’ll increase your chances of converting visitors into email subscribers.
3. Use a Contest or Giveaway
Giving away something valuable to your email list can be a great way to grow your list. Not only will you attract new subscribers, but you’ll also create a sense of community around your content and product. Here are five tips for growing your email list fast using this strategy:
Offer valuable content: Your subscribers will want to know that you’re providing valuable information, so make sure to offer quality content that is relevant to their interests. This means writing for an audience, not just writing about topics that interest you.
Offer exclusive access: If you can offer exclusive access to your content or products, this will be even more attractive to subscribers. This could include behind-the-scenes information or discounts on products.
Offer a contest: Giving away prizes to subscribers is a great way to get them excited about your content and increase the chances of them signing up for your email list. Make sure to set up rules and regulations around contests so that you don’t abuse your subscribers’ trust.
Use social media: Using social media platforms like Twitter and Facebook can help you connect with new subscribers who may not have heard of your product or service before. This can be a great way to introduce them to what you’re offering and convert them into email subscribers.
Offer exclusive discounts: Offering exclusive discounts on products or services to your email list is a great way to get them interested in what you have to offer. This could include discounts on products, access to exclusive content, or even special offers that only your subscribers can take advantage of.
Whether it’s a contest or giveaway, make sure that you are providing something of value in order to entice people to sign up.
4. Collect Emails on Social Media
One of the quickest ways to grow your email list is to collect emails from social media. You can do this by using tools like Hootsuite or Sprout Social. Once you have collected emails from social media, you can then send out newsletters or other content that will interest your list.
5. Add an Email Sign-Up Box to Your Blog
Adding an email sign-up box to your blog can help you grow your email list faster. By capturing the email addresses of your readers, you can send them valuable content and updates about your blog. Plus, it’s a great way to connect with new readers and build relationships with those who have already subscribed.
Conclusion
These are five great tips to help you grow your email list. By following these tips, you can quickly build a valuable list of email subscribers who will appreciate your content and updates.
